UCB coloring book
Client: UC Berkeley’s Center for Educational Partnership
Overview: Design a marketing tool that can be used to target schools, inform families, and brand their K-12 educational curriculum.
Year: 2018
The Process
Project Overview and Thumbnails
Exploration
-Conduct exploration and strategy meetings to review needs with organization.
-Analyzed curriculum to discover continuity and opportunities for branding.
-Create project overview with goals, benchmarks, and timelines
-Draw thumbnails to outline coloring book activities
Design
Illustration
Test Print